Founder & GTM Leader | Agentic Automation Advocate

About GTM Consult Ralf Paschen

With over 20 years of experience GTM Consult Ralf Paschen supports leadership teams in shaping market positioning, building scalable sales and marketing motions, and driving measurable growth.
‍
My work blends strategic guidance with hands-on execution — from defining value propositions and messaging to structuring pipelines and revenue operations. All projects are managed independently through GTM Consult’s own systems, tools, and research processes. When needed, collaboration extends into client environments under confidentiality agreements to ensure alignment and impact.
‍
GTM Consult Ralf Paschen engages on a retainer, hourly, or project basis, adapting to the stage and pace of each client’s growth journey.

Professional Impact

At xtype.io, Broadcom, and Hadean, I've consistently delivered strategic value and measurable results.

Pipeline Growth

Delivered worldwide up to 60% marketing pipeline contribution through targeted GTM strategies and campaign optimization.

Market Recognition

Repositioned products for Gartner and Forrester leadership, elevating brand perception and competitive standing.

Sales Enablement

Created actionable GTM playbooks that equip sales teams with the tools and messaging to drive consistent success.

Strategic Partnerships

Through GTM Consult and advisory roles, I partner with B2B SaaS companies—bootstrapped, PE, and VC-backed—to build and execute scalable go-to-market functions worldwide that deliver real business value.

Building GTM teams that drive measurable business outcomes

Developing category-defining messaging that differentiates in crowded markets

Creating and executing GTM strategies that align sales, marketing, and product teams

Optimizing go-to-market motions for efficient pipeline generation

What Drives Me

Growth with Purpose

Aligning marketing, sales, and product to unlock real outcomes—not vanity metrics. I believe in sustainable growth that creates lasting value.

Leadership in Agentic AI

Aligning marketing, sales, and product to unlock real outcomes—not vanity metrics. I believe in sustainable growth that creates lasting value.

Worldwide Enterprise & SaaS Expertise

Navigating the challenges of selling complex tech to demanding enterprise buyers on a global scale. I understand what it takes to succeed.

Let's Build The Future Together

Ready to transform your go-to-market strategy and drive meaningful growth for your business? Connect with me to explore how we can collaborate.

Book Intro Call